Editorials

All 1981 1988 2020 59fifty airinum AMI backpack bag baseball beautifukl belts birkenstocks blue Boston Red Sox boutique button down camo camp camping candles caps casio castello castello boutique castello red bank castello store celebrities china cloud cloud sneakers cloud socks comfort comfy cooking cotton covid crew neck dress face mask fashion fashion mask fine china fire fitted fitted caps fitted hat flames footwear g shock watch g-shock G/FORE GANNI gems GFORE gift gold golf golf gloves golf shoes golf skirt golfing golfing attire granada green handbags hats Hiawatha high fashion italian j lindeberg jewelry kangol kangol brand kangol hats LA la dodgers leather Los Angeles lovely scents marni marni bag marni socks mask max mara MCM mens mens boots miansai montblanc moto jacket moya jacket Native American necklace nest nest candle nest reed diffuser new era New York Yankees no show no show socks no slip no slip socks on cloud on fire on running organize paraboot play ball puma puma belts puma hats puma pants puma shirts puma shoes puma socks red and black red bank red bank nj sandal saucer shoes shop local shopboutiqueonline shoplocal sizes snapbacks sneakers snow peak snow peak camping socks sport fashion sports sports fashion stove stussy stylish support small business supportsmallbusiness sweater sweatshirts tea cup tea party teal team spirit teddy bear tee shirt tendy tennis tennis attire tennis skirt the arrivals toughness trendy Voluspa watches wedgwood womens world series world series hats yankees
RSS
Get it Ganni Girl!

Get it Ganni Girl!

Fashion-loving Ganni Girls are flush with the spirit of youth and like to have fun! Mixing the boundaries between color, cuts, and styles, Ganni Girls are fearless.

Ganni is undoubtedly one of the most exciting labels to have come out of the last decade. Ganni is a Danish contemporary ready to wear fashion brand. Just like the graphic cardigan pictured, The Graphic Cardigan is made from 80% certified post-consumer recycled wool. The cardigan features a v-neckline, button closure, front pockets and ribbed edges.

“It’s all about the contrast; wearing something feminine and pairing it with a pair of sneakers or denim. And, of course, effortless style, because we’re from Copenhagen; everything here seems very laid-back and cool – it’s a very easy way of dressing." -DITTE REFFSTRUP (Creative Director of Ganni)

Fun Fact about Ganni. Not a single piece of Ganni is released until it has passed fashion designer Ditte's 'life' test, which includes a 20 minute bike ride to work, dancing, and taking care of three children. 
Ditte stated: “For me, the Ganni girl is a state of mind. She is a girl who is confident in her own skin and is relaxed about fashion. She’s not trying too hard, and that is very obvious. You can really feel that when you see her – it’s an easy approach to fashion and that is very attractive.”

Another fun and feminine sweater from Ganni is the all over logo pullover. This sweater is designed for a straight fit and features a round neckline, logo pattern design, ribbed edges, embellished silver buttons on one shoulder, and wide balloon sleeves. The sleeves are super fun and add a softer look to this beautiful sweater.

For the Ganni Girls that love layering: I give you the Cotton Rope Vest in multicolor. Wear this original piece alone, or layer up! That is another key thing when it comes to Ganni. Layering is number one. Many of Ganni's vests are even layered over dresses, and it still looks cute! It gives the dress more of an "it girl look" which many Ganni Girls are wearing or looking to add to their unique and chic wardrobes. If you are trying to become a Ganni Girl, get with it and GET IT GANNI GIRL! In order to be a Ganni Girl, you have to think and act like one. How does my outfit describe my mood today? is it comfortable, and can it get me from point A to point B easily? Is my outfit eye catching and fabulous? You're half way there! Keep on going girl, you got this!

 

 

 

 

 

 

 

Tags: GANNI
GANNI - Laid-back yet playful style

GANNI - Laid-back yet playful style

   GANNI’s feminine, playful aesthetic offers a fun alternative to the traditionally minimalistic Scandinavian style. It’s a brand that every Danish fashion girl knows and loves, and they’re definitely it’s here to stay.
.
 .
The History of GANNI
Founded in 2000, the brand is best known for its colourful prints, quirky silhouettes and flattering wrap dresses, easily styled for day or night. Although it was founded back in 2000, GANNI only began gaining global popularity in the late 2010s. Started by Frans Truelsen, a Danish gallerist who created the brand to be a cashmere apparel line, power couple Nicolaj Reffstrup and Ditte Reffstrup took over the company in 2009 and transformed GANNI into the ready-to-wear brand we know and love today.
.
.
The DNA of GANNI
GANNI isn’t just a brand that produces impossibly stylish clothing, it is also actively committed to sustainability. In recent years, the brand has launched several initiatives to ensure that they are upholding their brand values and contributing to a circular fashion industry. Last year, they partnered with LEVI’s to expand the initiative to Europe and the United States. The brand’s created three pieces together – patchwork jeans, a ruffled button-down shirt and a shirt dress – all made from upcycled and repurposed denim that customers can rent, wear and return.
.
.
Famous for its’ puff sleeves, exaggerated collars, bright colours and quirky prints, the brand has mastered the art of the laid-back, cool girl aesthetic. Never sacrificing comfort for style, they have found a way to do both, by pairing summer dresses with sneakers or a blazer with biker shorts.
Brown Sweater with Ballon Sleeves Ganni
Ganni has that charm of being an indie brand based in a very cool city that’s not a fashion metropolis, as well as a tremendous trend-spurring power that stems from understanding what people wear versus shock-and-awe feats of design made for the catwalk and Instagram.
.
 .
  “Ganni has hit the sweet spot of balancing the storytelling elements of fashion with everyday consumer wearability,” says Tracy Margolies, its chief merchant. “There’s a romance in the Scandinavian lifestyle; it evokes a carefree, lighthearted feeling, and Ganni does just that. The clothes are easy to wear, the silhouettes are flattering but never restrictive, and the prints and palettes are always happy.”
(Our sleeves are much puffier, our printed dresses much more floral, in a post-Ganni world.)
.
       .
     “I really love the quirkiness of the pieces they create, and they just have an eye for unique patterns and fabrics I would never think to pick out,” street-style star, Blutstein says.  Ganni’s success, she believes, has a lot to do with being “extremely wearable,” while still having unusual twists, that give its designs more mileage.
.
.
Stylist Alexandra Carl praises the fact that Ganni “doesn’t take itself too seriously, which is very appealing, because essentially we all just want to have fun. It’s just clothes, after all…. I think they capture something very playful and of the moment; women want to have fun and experiment with their style.”
.
.
There’s also a quality that’s hard to describe—a Danish je ne sais quoi—that maybe fills a void for shoppers who might feel fatigued by certain fashion tropes, like the fascination with “French girl” and the “New York model-off-duty” aesthetic.
.
.
Reference : 
https://www.glamour.com/story/ganni-scandinavian-fashion-profile
Tags: GANNI